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LoCash

Named “country music's iconic feel-good duo” by PEOPLE, Wheelhouse Records/BMG’s LOCASH – Preston Brust and Chris Lucas – is “hitting homers and serving up first-class songs,” as hailed by American Songwriter. With their loud-and-proud anthem “Three Favorite Colors” as their current release, they delivered back-to-back high-profile collaborations with “Let It Slide” (Leslie Jordan, Blanco Brown, LOCASH) and “Beach Boys” (feat. The Beach Boys’ Mike Love and Bruce Johnston). LOCASH’s wild-and-free WOODS & WATER – EP (2021) marked the follow up to BROTHERS (2019), featuring GOLD #1 “One Big Country Song.” Known for PLATINUM breakout “I Love This Life” and their first #1 with GOLD “I Know Somebody,” they’ve earned eight charting singles, two successful albums, and over 815 MILLION global on-demand streams since 2015. Respected entertainers with prominent recognition, they hold a history of nods from the genre’s biggest awards shows including a Vocal Duo of the Year nomination at The 56th Annual CMA Awards. Last launching their extended headlining WOODS & WATER TOUR 2022, LOCASH recently supported Kane Brown’s DRUNK OR DREAMING TOUR.

Introduction: LOCASH, short for LoCash Cowboys, is a dynamic American country music duo consisting of singer-songwriters Chris Lucas and Preston Brust. With their infectious energy, heartfelt lyrics, and dynamic stage presence, LOCASH has captivated audiences worldwide, earning them critical acclaim and a loyal fan base.

Early Years: Chris Lucas and Preston Brust first crossed paths in their native state of Maryland during their college years. Both harbored a passion for music and soon found themselves collaborating on songwriting projects. Their shared love for country music and performing sparked a creative synergy that would ultimately lead to the formation of LOCASH.

Rise to Fame: After relocating to Nashville, Tennessee, the epicenter of country music, LOCASH began honing their craft and building a name for themselves within the industry. Their breakthrough came with the release of their debut album, "LoCash Cowboys," in 2008, which featured the hit single "Here Comes Summer." The duo's energetic performances and catchy melodies quickly garnered attention, propelling them onto the national stage.

Musical Style: LOCASH's music is characterized by its eclectic blend of contemporary country sounds infused with elements of rock and pop. Known for their anthemic choruses and relatable lyrics, the duo crafts songs that resonate with audiences of all ages. From heartfelt ballads to high-energy party anthems, LOCASH's discography reflects the diverse range of emotions and experiences that define the human condition.

Notable Hits: Throughout their career, LOCASH has delivered a string of chart-topping hits, including "I Love This Life," "Ring on Every Finger," and "One Big Country Song." Their music has earned widespread acclaim, garnering nominations for prestigious awards such as the Academy of Country Music Awards and the Country Music Association Awards.

Live Performances: A hallmark of LOCASH's career is their electrifying live performances. Whether headlining their own tours or sharing the stage with country music legends, Chris Lucas and Preston Brust deliver an unforgettable concert experience. Their dynamic stage presence, coupled with their genuine connection to their audience, creates an atmosphere of celebration and camaraderie that keeps fans coming back for more.

Legacy and Impact: Beyond their musical achievements, LOCASH is celebrated for their philanthropic efforts and commitment to giving back to their community. The duo frequently lends their support to charitable organizations and causes close to their hearts, using their platform to make a positive difference in the world.

Conclusion: With their undeniable talent, infectious enthusiasm, and unwavering dedication to their craft, LOCASH continues to leave an indelible mark on the world of country music. As they embark on the next chapter of their journey, Chris Lucas and Preston Brust remain steadfast in their commitment to creating music that inspires, uplifts, and unites audiences around the globe.

SME Entertainment Group (a Live Nation Company) is your leading source for booking LoCash

SME Entertainment Group ("SME") is an event producer working with corporations and leading associations around the world to provide musical acts, comedians, and all types of keynote speakers for talent booking services for corporate events and private events.